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18 · About

Built by an operator who got tired of dashboards.

Cohesion Insight is a decision layer for owners and operators of growing businesses. We read your marketing, finance, and operations data and hand you back the two or three calls that matter, every week, with the receipts attached. This page is who built it, and why.

Timeline

From the operator's side of the table.

A short origin. Thirteen years of running growth for other people's companies before building the one I wished existed.

2013
Growth marketer, early-stage SaaS
First operator job. Ran demand gen, brand, and revenue ops at a company that never had enough people, but always had too many dashboards.
2020
First chief-of-staff prototype
Built the first version of Cohesion for internal use. A Sunday-night brief that read the numbers overnight and returned the two calls we needed to make Monday morning.
2024
Head of AI Marketing, Gladly
Ran AI marketing through platform relaunch. Watched every team layer more dashboards on the same underlying question: what do we do about it. Concluded the answer belonged upstream of the chart.
2026
Founded Cohesion Insight
Left to build the decision layer as a product. Invite-only beta. Setup done for you, no cost during beta.
What we believe

Three principles. Non-negotiable.

Everything we ship traces back to one of these. Everything we refuse to ship, too.

01 · Answers, not dashboards
The output is a decision.
Every screen ends in "here's what to do." No chart survives unless it makes a decision faster. Dashboards are the raw material. We return the finished good.
02 · Your data, on read only
OAuth in one direction only.
We ask for read scopes. Never write. Never train. Never share beyond the subprocessors listed in the DPA. If you leave, your data leaves with you within 24 hours.
03 · Plain language, always
Say the thing, cite the number.
No dashboard-speak, no MBA verbs, no "leverage synergies." A sentence that names the number and what to do about it, or it doesn't ship.

Meet the team

Three operators. One decision layer.

Maya Williams
Patrice Wilson
Samantha Kollasch

MarketingFinanceProduct

"Businesses do not need more charts. They need the sentence that names the number and what to do about it."

Cohesion Insight team, 2026

Co-Founder & CEO

Maya Williams

Thirteen years in B2B ops and growth. Started Cohesion Insight from the operator's side of the table.

Co-Founder & CFO

Patrice Wilson

Finance and strategy across venture-backed and bootstrapped stages. Reads the numbers before the story. Owns the receipts.

Co-Founder & CPO

Samantha Kollasch

Product and engineering leadership. Builds the loop between what a business measures and what the operator actually decides.

Our vision

The answer is a decision, not a dashboard.

Businesses do not need more charts. They need the sentence that names the number and what to do about it. That is what we are building. Everything else is scaffolding.

Read our vision

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