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The decision layer for growing businesses.

Your ads look like they are working. Your bank account says otherwise. Cohesion Insight reads across your marketing tools, your CRM, and your books, then tells you what to do next.

Cohesion Insight decisions view: a list of open decisions with impact, confidence, effort, and status for each.

The short version

Cohesion Insight is the decision layer for marketing spend. It reads your ad platforms, your lead and sales data, and your books as one picture, then tells you what to spend, where to pull back, and how much cash you have to work with.

“How do you actually know when ad spend is being wasted?”

In your words

The dashboards look great. The decisions still aren’t clear.

You have every marketing tool. None of them tell you where the next dollar earns and where it burns. Cohesion Insight does.

The gap

How do you actually decide where to put your marketing dollars as a small business owner?

“Why do so many marketing dashboards look great and tell you almost nothing useful?”

“Anyone else feel like ads look good in the dashboards but the real sales do not match?”

What we do about it

The decision is made for you.

Cohesion Insight reads across your ad platforms, your CRM, and your books, then hands you the forward call: where your marketing dollars are earning, where they’re burning, and what to do next.

Marketing

See where every dollar lands.

Every channel, every campaign, spend against return, with details on what is actually producing revenue.

Cohesion Insight marketing surface: channel spend, ROAS, and revenue attribution ranked by what is producing revenue.
Cohesion Insight finance surface: revenue, ad spend, gross profit, margin, and cash on one screen.

Finance

Cash, runway, and marketing ROI in one view.

Where the money is, where it is going, and whether the marketing you are running still works for your cash position.

Decisions

The call, made for you.

Every recommendation comes with the reasoning behind it, the numbers it is built on, and what the outcome does to your business.

Cohesion Insight decisions surface: a list of decisions with impact, confidence, effort, and status for each.

How it all connects

One unified read.

Cohesion Insight puts all of your connected data into one normalized model to bring you decisions for your business.

Sources in

Your spend · your pipeline · your books

Data from all of your connected tools.

The decision layer

One unified read

Every number in your ad platforms, your customer data, and your books brought together.

Surfaces out

Decision memos · next steps

The forward call on where marketing dollars earn, where they burn, and what to do this week.

How it shows up

How this shows up for your business depends on what you sell. Home services teams see it as jobs booked against ad spend. Real estate teams see it as closed sides against paid channel investment. Every industry maps to the same three questions: what to spend, where to pull back, and how much cash you have to work with.

Cohesion Insight FAQs

What is a decision layer for small business?

A decision layer sits above your tools, reads across all of them, and tells you what to do. Cohesion Insight is not another dashboard. It is the layer that pulls your marketing tools, your customer data, and your books together and hands you the next steps.

What industries does Cohesion Insight serve?

Cohesion Insight serves growing businesses. We are currently in beta with home services and real estate operators. We connect marketing, conversion, and finance, so if your business runs tools that feed all three we can probably configure for it. Request your industry at cohesioninsight.ai/contact.

How is Cohesion Insight different from a marketing dashboard?

A marketing dashboard shows you what happened. Cohesion Insight tells you what to do next. Dashboards report on channels, campaigns, and ROAS. Cohesion Insight reads those numbers against your CRM data and your books, then hands you the forward call: what to spend, where to pull back, and what the answer does to your cash position.

How does Cohesion Insight connect to my accounting data?

Cohesion Insight reads from your accounting tool through its official connector. Cash on hand, burn, revenue, and margin flow into the same normalized model as your ad platforms and CRM. That is how a marketing decision gets read against your actual runway, not against a marketing benchmark in isolation.

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What does beta include? Which connectors are available at launch? How is this different from a dashboard? Is my data used for training?

Apply now

Apply for early access to Cohesion Insight.

If the dashboards look right and the books do not agree, we would love to talk. We onboard you personally, connect your tools, and start returning decisions inside a week. Beta is free while you are in it.